Die Werberechtler · Wettbewerbs- und Werberecht

Die Werberechtler · Unfair competition and advertising law

Federal Court of Justice: cannabis platform breaches public advertising ban

On 26 March 2026 (I ZR 74/25, press release 55/2026), the Federal Court of Justice held that a platform listing complaints for which cannabis therapy could be considered and arranging doctor appointments infringes the ban on advertising prescription medicines to the public (Section 10(1) HWG), actionable under Section 3a UWG. The ban covers not only a specific product but also promoting a therapy with prescription medicines. Telemedicine providers and health platforms should review indication lists, forms and campaigns carefully.

More: Pharmaceutical advertising

Rechtsanwalt Dipl.-Ing. Michael Horak, LL.M.Rechtsanwältin Julia Ziegeler

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