Die Werberechtler · Wettbewerbs- und Werberecht

Die Werberechtler · Unfair competition and advertising law

Packages and Fees

We prefer fixed fees per project or monthly retainers and quote the price or a binding range before we start.

PackageServices
Advertising reviewreview of a campaign with written traffic-light assessment and alternatives
Warning letter checkinitial assessment, deadline control, recommendation, draft modified declaration
Warning letter against a competitorassessment, evidence plan, warning letter with declaration
Claim packageregistrability check, search, filing (DE or EU), strategy
Green claims auditinventory and assessment of environmental claims under the new UWG
AI marketing checkchatbots, generated content and AI claims under the UWG and Art. 50 AI Act
Influencer packagecontract template, labelling briefing, approval process

Monthly retainer: dedicated contacts, reviews within an agreed volume, legal updates, rapid response in urgent cases, annual training.

Hourly rates range from EUR 250 to EUR 350 plus VAT depending on complexity, agreed in writing in advance. In court proceedings, cost reimbursement follows the statutory fee schedule (RVG).

Case examples

Online shop package

A retailer with 3,000 products has shop, prices, checkout and legal texts reviewed; missing unit prices and a wrongly labelled order button are fixed.

Ongoing brand support

A cosmetics company has social-media content and influencer briefings cleared monthly against an agreed flat fee.

Crisis package

A warning letter arrives on Friday with a Monday deadline. We review it at short notice, request an extension or sign a modified declaration, and file a protective letter if needed.

Rechtsanwalt Dipl.-Ing. Michael Horak, LL.M.Rechtsanwältin Julia Ziegeler

Ihr Ansprechpartner

Frist läuft oder Kampagne steht an?

Unsere Fachanwälte für gewerblichen Rechtsschutz melden sich in der Regel binnen eines Werktags – bei Abmahnungen und einstweiligen Verfügungen mit Vorrang.

Anfrage senden 0511 357356-0

Your contacts

Deadline running or campaign coming up?

Our certified IP specialists usually respond within one business day – warning letters and injunctions with priority.

Send enquiry +49 511 357356-0